The Concept Sprint - by Truststone.
Turn your dream stay into a soulful concept. One intentional step at a time.The Concept Sprint is a 5-day guided process designed to help aspiring stay owners, land dreamers, and thoughtful designers bring clarity, vision, and direction to their first experiential hospitality project.It was born out of real lessons—from building purpose-driven lodges to losing a vision due to lack of structure. This is more than just a planning tool. It’s a bridge between inspiration and reality.
What Is the
Concept Sprint?
..A 7-day intensive to turn your idea into a clear, investable concept—complete with visuals, estimates, and guest experience mapping.
We don’t build yet. We reveal what’s possible.
Who It's For?
..The Dreamer with a Vision.
You’ve seen beautiful places. You know what kind of stay you’d build. You just need the map.The Landholder Without a Plan
You have the site, the energy, and maybe even a sketch—but struggle to translate it into action.The First-Timer With Questions
What will it cost? What will make people come? Will it actually work? We help you find those answers—with care and precision.
What will you
walk away with?
..1. Land Use Clarity
→ We study your site (or ideal site) and recommend how best to use it.
We’ll map what fits, what’s possible, and what to watch out for—like water access, permits, or terrain features that could either limit or unlock your design.2. Cost Estimate & Phased Budget
→ Know what it might cost—realistically.
You’ll get a breakdown of costs for each piece: site works, guest units, common areas. We also recommend how to phase the build in steps, so you don’t overspend before you're ready.3. Guest Experience Map
→ We show you what kind of stays and stories your land can support.
Whether it’s sunrise hikes or dinners under the stars, we identify 5 signature experiences that could set your stay apart—and anchor your brand from day one.4. Investment Snapshot
→ Will it be worth it? We give you a first look at what returns might look like.
Includes projected room rates, occupancy, annual income potential, and how long it could take to recover your investment—so you can plan with confidence or pitch smartly.5. Visual Moodboard & Story Direction
→ A look and feel that matches your dream.
We combine imagery, textures, and material ideas that reflect your vision—and how it connects with the land. This becomes your North Star when talking to designers or funders.6. Clear Action Plan (Next 4 Weeks)
→ We don’t just inspire you—we tell you what to do next.
Your next steps—like getting a borehole tested, talking to a designer, or preparing for permits—are laid out in a focused 4-step plan so you leave with direction, not overwhelm.
Pricing.
How Much Does It Cost?
We offer two ways to do the Concept Sprint, depending on how close you are to your land — and how deep you want to go:
...1. Remote Sprint — KES 130,000 | $1000.Perfect if you’re still exploring, have some sketches or photos, or your land is far away.
You’ll get everything done through desk research and digital tools — clear, actionable, and personalized to your site.Includes:
• A 6-slide concept deck tailored to your land or idea
• Cost and revenue model with ROI estimates
• Guest experience and anchor map
• Visual moodboard and design direction
• 4-week action roadmap
• A 60-minute video call to walk you through the sprint and next steps2. On‑Site Sprint — KES 182,000 | $1400
For those who want boots on the ground. We visit the land ourselves to capture the feel, study the terrain, and get insights you can’t Google.Everything in the Remote Sprint, plus:
• A 1-day site visit (within Kenya)
• In-field photo and video survey
• Landscape + layout sketch studies by hand
Why it Matters?
...Because too many good ideas die in the confusion between inspiration and execution.
The Concept Sprint is your bridge. From gut feeling to grounded concept. From “maybe one day” to “this is where I start.”
Apply to Begin.
Spots are limited each month to preserve the quality of the work. Apply below. We’ll send you a short intake form and schedule a 15-minute clarity call.
Start small. Stay wild. Build something unforgettable.